My Kickstarter for Newbee, an app I'm building for new parents, ends this afternoon, and it will fail. I've received nothing but positive feedback on both the concept itself, and on the Kickstarter project, from individuals ranging from 20-something techie dudes to 60-something mothers of 5. Everyone loves it, in theory.

I got a great write-up on Brit + Co, a weird one on Boston.com, tweeted about by people with 100k+ followers, and I even had the chance to pitch my app to Mark Cuban on Good Morning America this morning.

https://gma.yahoo.com/video/39-shark-tank-life-39-125534906.html

And yet. Finding backers has been like squeezing blood from a stone, even after nationwide exposure on the #1 morning show.

Positive feedback across the board, millions of eyes, near-zero response. What am I missing here?