Running out of savings just as getting close to traction

4 points

12 years ago

In roughly 30 days, I will run out of savings and the ability to bootstrap my app - www.rewardcamp.com

But just as I’m running out of cash, I’m also gaining a bit of traction - inked a deal to onboard 50 new paying customers recently. But I gave big discounts to win the deal and so the revenue is nowhere near enough to pay for expenses.

To earn cash, I’d like to solve your problems in marketing/sales. These are skills I picked up over the last 2 years. Below is a list of issues I can help you with.

Contact me via this form (https://docs.google.com/forms/d/1MG8jdMOcNbKrvPw64hlW40sqged0_JaEJaO9Aa3KOOc/viewform) | 917-942-9499 | rsarcar at gmail dot com | comments below

Problems I can help with -->

Problem: No one knows about your app/website. Solution: Get the word out via content marketing

  - Identify top blogs in your industry
  - Create list of content topics likely to be posted on industry blogs
  - Develop content
  - Post on industry sites
  - Bring traffic to your site

Problem: Users visit your site but no one signs up for your app. Solution: Increase user interest in signing up

  - Setup analytics to understand where you are
  - Understand core problem being solved
  - Rewrite website copy to increase visitor interest
  - Implement “call to action” buttons to make it easy to signup

Problem: No systematic way to convert traffic into paying customers that can be scaled. Solution: Implement automation & processes for conversion and scaling sales

  - Implement system to collect email addresses
  - Write email sequence for autoresponder to warm up leads
  - Implement autoresponder 
  - Implement CRM to followup with leads via phone call or webinar
  - Develop a sales funnel & phone script

Problem: You have sales but they are slow. Solution: Sell in bulk using partnership marketing

  - Identify partners to work with
  - Create a targeted marketing campaign to develop relationship and build partnership
  - Ink deals with each partner

7 comments

- Setup analytics to understand where you are - Understand core problem being solved - Rewrite website copy to increase visitor interest - Implement “call to action” buttons to make it easy to signup

- Implement system to collect email addresses - Write email sequence for autoresponder to warm up leads - Implement autoresponder - Implement CRM to followup with leads via phone call or webinar - Develop a sales funnel & phone script