Ask HN: Should my app's landing page redirect mobile users to App Stores?

1 point

13 years ago

I have been going back and forth trying to decide if I should automatically redirect users coming to my apps landing page from a paid campaign.

In short:

- Automatically redirect iOS and Android users to the proper app store

- Leave them on landing page, and hope the extra information and screenshots there drive more purchases than are lost from people not clicking through

I can see it could be annoying, but I am thinking when a user clicks on our paid ad, they are interested in the product. In my mind, the fewer clicks from that point to being able to purchase the better?

Sources:

- http://TakeoffAviationWeather.com (landing page)

- Apple App Store page: https://itunes.apple.com/us/app/takeoff-hd-aviation-weather/id603332374?mt=8

- Android App Store page: play.google.com/store/apps/details?id=com.realcasualgames.shouldifly

Thanks for your opinions!

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