He had the vision of creating a better P2P marketplace and has gotten some starting traction (around 500-1000 signups).

I've jumped on-board because I believe in the vision, but the name has always left a sour taste in my mouth.

I've asked for people's opinions on the name, and also asked on /r/startups (http://www.reddit.com/r/startups/comments/1afhlm/ask_rstartups_whats_your_opinion_on_the_name/). I've always received either neutral or negative feedback.

Am I being too obsessive about the name of this start-up? Or is it something that is worth changing while we're early in the game?