Dear HN, we are two seasoned software engineers, previously working on large enterprise applications in investment banking and Big Four companies, now trying to leave our corporate past and go on our own. We are the best in serious back-end Java and web development (we recently launched an online trading platform for physical gold), just built a website (www.codedose.com) and launched AdWords campaign along with spreading the word across our peers trying to attract some first customers.What can we do to improve our website? Any hints are greatly welcome, we feel like it's just the beginning really.