With SEO optimization and psychological tricks that websites and advertisers attract you to their shitty content. I have subconsciously learned to have a negative reaction to all of them.
Same for a news articles and ads.
A website is BS if it has any of the following: - More than a paragraph of introduction - Word "AI" in the title - Doesn't have sentences without buzzwords - Ads with Psychological tricks
Truly good websites have around 2 facts per 10 word sentence, and get instantly to the chase. Also: good websites give you the names of all their competitors/alternative websites before showing their own stuff, and give you further reading.
Right now the world of technology is supposedly more innovative than ever, but somehow Wikipedia (https://www.wikipedia.org/) and Search Hackernews (https://hn.algolia.com/) beat billion dollar search engines.
Articles written decades ago are still unsurpassed in terms of quality and ease of understanding, but the best modern websites can do is textbook explanations. It is time society graduates from boilerplate buzzword textbook culture.
Now the gems of the internet are slowly being buried beneath mountains of trash.
If something sounds boilerplate it isn't good enough.
Don't bother saying something that has been said before, and better. And I will be arrogant and say that my rant here meets that criteria.