I am a student at Singapore and as part of my final project have a proposed Start Up plan implementation of a web app that will:

1. Analyze a brands performance in the app stores in terms of downloads, features, ratings and other parameters.

2. Benchmark mobile app performance of companies against their competitors in terms of downloads, ratings, features, time of usage etc in their specific sector and geography. Then also give them an industry standard benchmarking score.

3. Suggest new features for their apps based on a human generated recommendation engine for new features that could be included in their application by analyzing products/features in other industries and competitors.

Lets say a Bank wants to find out how their mobile app is doing against other banks or any of their competitor. They can use our web app and compare their app versus others in terms of downloads, users, ratings, features etc. We are targeting this such that they can continually monitor their mobile app. Also the human powered feature will suggest features they could incorporate in their own app.

Do you think this is a good start up idea? Who do you think will be the potential customers ?

I have the launch website at http://apptegy.com/