We've tried everything in the book including: 1) free version + paid version 2) permanent money back guarantee 3) extensive SEO, we occupy almost all of the first page of "DVD" and "iPad" 4) extensive support, we use Fogbugz and track every single ticket and give refunds immediately.

Questions being: 1) Is the market too small and should we move into adjacent markets? 2) If so, how about the Air Video space? Though they really have a great product that I love to use...

Otherwise, should I just scrap support and keep the app on life support given that it cant feed the Support and Dev teams...

Much appreciated!