i know this is pretty self-serving post, but, as you all know, hiring talented technical staff is... ... hard.
it can be really hard when you're an early-stage startup trying to compete against much larger compensation packages.
the only solution that i know is to be authentic... these posts were helpful:
https://news.ycombinator.com/item?id=19493206 and https://news.ycombinator.com/item?id=19493206
so, that's what i've tried to do.
part of my solution has been just more transparent with who we are as a project... like creating a very simple open source handbook and describing what the first day / week looks like:
https://github.com/yenio/handbook/blob/master/1-employment.md#onboarding-your-first-day--week
so grateful for this community because i learn things every day.