Ask HN: Compiling a list of marketing channels in a Google Spreadsheet

2 points

milanmot

7 years ago

Recently I came across a marketing framework term called as KLTE which means Know, Like Trust & Engage.

1: Know - Things you do for people to know you

2: Like - Things you should do for people to like you

3: Trust - Things you should do for people to trust you

4: Engage - Things you should do for people to stay with you

I think this framework is pretty useful for all internet startups and especially SaaS startups. I am preparing an exhaustive list of all channels. Would appreciate if you people can join in making this a wonderful resource.

Google Spreadsheet Link:

https://docs.google.com/spreadsheets/d/1VGjqTdzWdEhcLd-TnlfymH02rDqFdsd5SkM--Ey7gnI/edit#gid=0