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This is getting ridiculous.

Today morning we had a bulb burnt out and we discussed about buying it next time we go out.But nobody at home did any search relating to a bulb.

Then after an early lunch - I thought we need a new cooker to ease cooking.

So I made a search to find cooker - I am shown bulbs as sponsor ads covering > 50% of webpage.

I don't carry a smartphone. Wife does and she has amazon app installed on her mobile. And today she was using kindle-fire too.

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So how did Amazon deduce I need a bulb today!

Did app listen or kindle-fire ?

Seriously, what is going on ?