Play-by-Play:

1) Reseller logs in 2) Promotion window/lightbox/popup is displayed 3)Reseller aknowledges the promotion by clicking Read/Skip or Apply and continues their interaction with the extranet.

Any recommendations or experiences as to which display technique works best and is moderately disruptive?

I consider the forbes.com pre-roll full-page ads as radical and the least user friendly.

Would appriciate any input, Thanks