Basically the idea is to make sure advertiser gets traffic ONLY from publishers you selected - no arbitrage traffic , no unknown sources of traffic, no overpriced or under-quality traffic. Start with any budget & no technical skills needed. We target US Display ads market: banners, native ads.
Also (and for that I need your feedback guys) idea is to build an alternative of current very few monetizing options for Publishers. Small, mid-size publishers do not have RTB networks access - so we give them opportunity to export their profile & host their own "Advertise Here" page. So they can accept direct advertisers & RTB synchronization - this is in the future when we have in-house ad network.. Please help us on this, as I haven't been publisher myself.
Here is sample clickable demo:
brandvertisor.com/ - search or browse by industry, filters etc
brandvertisor.com/startup-magazines.html - you get a list with top publishers per industry & filters on the right side to sort
brandvertisor.com/sample-publisher-profile.html - detailed & complete big data aggregated traffic statistics, ads placements, Q&A etc.
brandvertisor.com/images/success.png - then you get your ads placed :)
We are 2 co-founders: Nedko - me - co-founder in ad network for the last 4 years, online serial entrepreneur with tens of failures and very few succeeds into paid traffic, local/seo, mailing, b2b, ad networks. Petar - front end & node.js developer with 8+ years coding skills in php, node.js.
We are located in far away Bulgaria :) But I will relocate once we get this from the ground.
I just graduated Founder Instutite FI.co - had stressful 4 months, but I am satisfied & focused for next level:)
www.slideshare.net/marketingseo1/brandvertisor-demo-day-founder-institute
Thank you!
Please shoot us any feedback & questions?