Our closest competition, Layar.com has significant business-side user base and specializes in “Easy AR” for SMB marketers to create interactive print campaigns, however they have not focused on converting the millions of end-user/consumer viewers into paying customers. For every 1 paid creator, there are 400 free end-users who have downloaded their AR Reader App required to experience these campaigns. There is a significant opportunity for AR customization for consumers, which to this point has been neglected across the market.
PhotoBloomAR plans to solve this by “looping” the supply chain: We provide our own Easy AR SaaS to SMB marketers based on a freemium model, while our monetization strategy is focused on the volume end-user services, enabling them to circle back to create their own AR experiences/customized products.
Our platform will work similar to other customization sites that already hold a sense of familiarity in the market (like Shutterfly): Pick a product, customize with a photo/video, place an order. Since it’s a cloud based system, anyone who has downloaded our AR Reader App will be able to activate the interactive experience. So whether you’re a fashion company mailing 20,000 AR activated catalogs or simply want to send a mom & dad a framed AR activated picture, the intended receiver is sure to be delighted and amazed.
PhotoBloomAR for SMB drives compelling Omni-channel campaigns through AR, all while collecting powerful behavioral data and analytics that enables deeper customer insights. For consumers, PhotoBloom allows for a new, unique way to share and display video by adding a sense of real-world tangibility.
https://vimeo.com/155765542 https://vimeo.com/136262886
www.PhotoBloomAR.com